Advertisers and agencies who work with the retailer's Member Access Platform can immediately buy sponsored product ads along with "campaign-enhancing" technologies using a self-service interface.
Recent retail news includes Walmart targeting new moms and Amazon doubling down on pets; meanwhile Instacart is offering an Ads Academy that allows brands to make the most of the platform's capabilities.
Beauty giant Coty is an early adopter of Vizit's AI image analytics software, which is monitoring and optimizing visual content effectiveness online across Coty's portfolio of brands.
Select Best Buy locations will offer a dedicated brand experience, including dynamic videos, educational information and the ability to see, touch and try on a variety of Oura smart rings.
Hearst leverages Chicory's full suite of publisher-tailored ad solutions and contextual commerce across 17 food brand sites, including "Delish" and "The Pioneer Woman."
Crooked Beverage is celebrating the state’s first legal 4/20 — the cannabis-oriented celebration that takes place annually on April 20 — with new programs and expanded technology to drive awareness and education.
