Coupons/ Rebates/ Pricing

Explore how retailers are elevating the category with increasingly competitive annual spring sales.

Both manufacturers ran bulk purchase incentives at Meijer tied to Super Bowl LIX on Feb. 9.

The CPG companies teamed up in September and October for an omnichannel campaign offering consumers inspiration and deals on their breakfast.

The sweeps awarded CA$5,000 (suggested for a trip to New Orleans) to six Sobeys shoppers. We break down the details and related activity at the grocer.

A new partnership is the retail giant’s latest move to enhance personalization and the omnichannel experience through its retail media arm.

The mass merchant partnered with the prebiotic soda brand to launch an exclusive limited-edition apparel collection in stores and on Target.com.

Walgreens is heavily promoting deals on OTC and vitamin brands through its in-store displays.

On a recent investors call, the brand said it is doubling down on retail partnerships, targeted promotions and cost-saving initiatives to drive further growth and build out its standing in the category.

The convenience store chain is trying to appeal to gamers by launching a custom map in Fortnite through a partnership with Umi Games.

Acorn CEO Heather Nichols and Mondelez's Emily Curry reflect on the results of a past campaign that brought influencer-created content to connected TV.