Coupons/ Rebates/ Pricing

While BevAlc promotions have traditionally faced compliance and measurement challenges, the new program helps brands run targeted, trackable campaigns within the retailer’s app.

The move means loyalty members no longer need the retailer app to access digital coupons. Stop & Shop also made a similar move.

The "Dog Days of Summer" promotion is part of the retailer’s push to create immersive, pet-first experiences.

More than half of shoppers surveyed say food and beverages are a must-have for the patriotic holiday, according to data from Breaktime Media.

Savings include Amazon products and Canadian brands.

The brand blends cultural nostalgia and humor in a new interactive, educational activation that includes a promotional overlay at H-E-B.

KCL and Unilever share insights into Gen Z's grocery savings habits, shopping behaviors and savings strategies for brands and retailers.

Bones Coffee Co. gave Walmart an exclusive launch window from April through June 27 for two new ready-to-drink latte flavors.

The manufacturer explains how it drove growth for its brands through various omnichannel tactics.

Coca-Cola Co. tapped into the resurgence of nostalgic flavors among Millennials and Gen Z by launching orange cream versions of Coca-Cola and Coca-Cola Zero in February.