Ad Platforms

Dunnhumby's Tracey Lewis explains why the latest AI tools cannot replace cross-functional alignment and strategy.

Gopuff and Koddi's collaboration has grown from a pilot program to an always-on measurement tool that allows brands to track the long-term impact of their campaigns.

The integration lets brands leverage Criteo's digital advertising platform as part of OpenAI’s ad pilot.

The tools are designed to enhance cross-category shopping behavior and let advertisers reach consumers as they enter new verticals.

Industry leaders discussed the state of shoppers and how to partner for success. Explore key themes and highlights from the event.

Recommendation feature boosts AI shopping relevancy by up to 60%, Criteo says.

As AI reshapes how shoppers discover and choose products, brands, platforms and retailers are racing to turn signals, conversations, and intent into measurable growth.

The new leadership will focus on retailer expansion, national media integration and scaling technology across the company’s in-store network.

Real-time bidding and mediation tools aim to improve ad relevance across Macy’s and Bloomingdale’s digital properties.

The program currently offers two courses tailored to the Canadian market.