ARTICLES BY THIS AUTHOR
- 5/1/2000
Super Heroes Fly Into Stores in Milk Promo
Marketing program includes displays offering DC Comics magazines - 5/1/2000
Korbel's Daily Sparkle
- 4/1/2000
Texaco Designs New C-Store Program
- 4/1/2000
New Millennium: New Spalding
Spalding has recruited a team of consumer packaged goods experts to overhaul the company's merchandising efforts and put P-O-P in the starting line-up.