ARTICLES BY THIS AUTHOR

• 2/29/2000

  Ping Expands P-O-P for Spring Golf Intro

  Concept Shops unify products into a store-within-a-store for retailers
• 2/29/2000

  Being the Lizard King: A Profile of South Beach Beverages

  South Beach Beverages utilizes lifestyle marketing to brand its beverage line as unique products with unique appeal, both on the shelf and through P-O-P.
• 2/29/2000

  Jose Cuervo Rolls Margarita Party Ball Into Stores

• 2/29/2000

  Virtual P-O-P

  Peapod's 'cyber-merchandising' may help marketers hone promotions
• 2/29/2000

  Displays Support Humongous Entertainment's "Backyard Football"

• 2/29/2000

  DK Rolls Out Interactive Merchandiser for NFL Book

• 2/29/2000

  Bar Patrons Get Twisted Over Hiram Walker Sourballs Promotion

  You can be a star...
• 2/29/2000

  efollett.com Links Retail and E-tail

• 2/29/2000

  Rack Organizes Mibro Group Chain Products

• 2/29/2000

  Movable Display Highlights Jansport Backpacks