Kroger Customer Segments Drugstore Channel Purchase Influences The Traveling Salesman Goes Shopping: The Systematic Inefficiencies of Grocery Paths P.R.I.S.M. Model vs. Actual Store Traffic Electronics Trip Behaviors in the Discount Channel Electronics Purchase Influencers in the Specialty Channel Electronics Trip Behaviors in the Specialty Channel Shopper Attitudes About Displays and Signs 7. Effect on Purchase Intent of Various Marketing Tactics 3. Effect of Signs and Displays on Purchase Intent First Previous 59 60 61 62 63 Next Last