Universal Coupons: The Future of Consumer Promotions Learn how brands are fighting fraud and building stronger connections, writes The Coupon Bureau's Brett Watson. Use Cases for AI in Marketing Here are ways artificial intelligence can fill skill gaps, writes Craig Jenkins of Dacs. How to Make Your Brand Stand Out to In-Store Shoppers T&G Global's Jen Lessner shares five strategies CPGs use to turn brick-and-mortar challenges into advantages. 3 Ways AI Helps Advertisers Work Smarter, Not Harder The most effective application of AI isn't about replacement — it's about amplification, writes Placements.io's Evan Bowen. The Two-Hour Economy: How Grocery Shoppers Are Rewriting the Rules of Retail VML's Hugh Fletcher explains how the appetite for in-store immediacy and strategic use of technology is having an effect across channels. No Tricks, Just Trust: Using Loyalty to Treat Hiddenflation Epsilon's Tamara Oliverio offers tools to offset shopper frustrations and reinforce value at a time when it matters most. Winning the Wellness Journey With Personalization Here are three strategies for OTC brands to craft a shopper-first approach, writes Sharon Glass of InMarket. Actionable Strategies for SNAP Consumer Loyalty Here are four key ways to help your business navigate changes in food assistance. How to Serve SNAP Households Through Mobile Apps Brands should explore third-party solutions to reach the millions of shoppers that rely on food assistance. Commerce Media Balancing Act: Smarter Strategies for Buyers and Retailers Here are ways to drive sales, boost brand awareness and enhance consumer perception for incremental revenue growth. 1 2 3 4 Next Last