Five Steps to Improve Shopper Marketing Impact The new realities of in-store merchandising -- and how brands can succeed Shopper Marketing Expo Preview: Featured Exhibitors Software Organizes SKUs Displays Pop Up on Counters Units ship flat or fully stocked with brochures and small products Front-End Display Changes Layout Modular display system uses cross-merchandising as a template for design 3-D Virtual Testing Evolves Best-in-Class Digital Shopper Marketing Campaigns A look at recent programs that integrate multiple digital touchpoints with retail Mobeam Puts Loyalty Cards on One Device Loyalty firm Colloquy champions key's convenience, but mobile phones may be better for retailers Hispanic Shoppers: Growing & Passionate Latino marketing experts encourage connecting with the demo's passion points, like family, to reach them at retail Pizza Hut Tests DVD Kiosks First Previous 44 45 46 47 48 Next Last