Tobacco

Client: RJ Reynolds Tobacco Co., Winston-Salem, NC
Introduction: January 2006
Product(s) Promoted: Camel Brand Styles
Distribution: Nationally
Intended Length of Use: 24-plus months
Size of Run: 297
Dimensions (H x D x W): 82" x 14" x 24.5"
Weight: 180 lbs.
Producer: ImageWorks Display & Marketing Group, Winston-Salem, NC

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: RJ Reynolds Tobacco Co., Winston-Salem, NC
Introduction: August 2005
Product(s) Promoted: Camel brands
Distribution: C-stores nationally
Intended Length of Use: 24 months
Size of Run: 15,000
Dimensions (H x D x W): 26" x 2" x 22"
Weight: 2 lbs.
Producer: ImageWorks Display & Marketing Group/iLight Technologies, Winston-Salem, NC

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Retailer: Longs Drugs
Location: Los Angeles

The best retail-focused campaigns from Event Marketer magazine's 2005 Ex Awards

As convenience stores evolve into more sophisticated locations, focusing on new consumer groups, marketers find new ways to merchandise

Client: U.S. Smokeless Tobacco Co., Greenwich, CT
Introduction: February 7, 2005
Size of Run: 25,000
Distribution: Convenience Stores
Dimensions (H x W x D): 1'8" x 10" x 10"
Weight: 10 lb.
Producer: Packaging Specialists Inc., Clinton, PA

Client: U.S. Smokeless Tobacco Co., Greenwich, CT
Introduction: March 10, 2005
Size of Run: 56,000
Distribution: Convenience Stores
Dimensions (H x W x D): 1'2" x 1'3" x 1'6"
Weight: 3 lb.
Producer: Packaging Specialists Inc., Clinton, PA

Client: U.S. Smokeless Tobacco Co., Greenwich, CT
Introduction: April 12, 2005
Size of Run: 1,000
Distribution: Convenience Stores
Dimensions (H x W x D): 1'3" x 10" x 5"
Weight: 3 lb.
Producer: Packaging Specialists Inc., Clinton, PA

Retailer: Circle K
Location: Los Angeles