Not All Customers Are Created Equal Using Customer Segmentation In Loyalty Marketing To Identify & Target Best Customers Guinness Import Launches Caffrey's Irish Ale Promotion Lego Optimizes Merchandising Systems Sony Cell Phone Display Puts Essential Information in Consumers' Hands Piecing Together Account-Specific P-O-P Product marketers are responding to demands for customized P-O-P by getting to know big-box retailers and learning to work within limits M&M/Mars Offers Holiday Gift Center Brunton High-Tech Outdoor Gear Gets Facelift FrameMica Wall Display Highlights Kid-oriented Frames Sherwin-Williams Extends Krylon "30-Minute Makeover" Cover Girl Gets Account-Specific for Jean Coutu First Previous 697 698 699 700 701 Next Last