Cosmetics Branch Out As the line between mass and prestige cosmetics continues to blur, less saturated beauty markets are being targeted to build sales. Shopper Loyalty and Advertising Effectiveness Insight Express finds pet owners true to their brands, shoppers attuned to circulars Information Resources Report on Dollar Stores Highlights from the research firm's October 2002 channel report Sweets Sales Get Sweeter Candy and gum products are gaining in-store visibility and stronger sales through creative packaging and P-O-P. The Inter-Store Mobility of Supermarket Shoppers An abstract from the Journal of Retailing (Volume 78, Issue 4) Hall of Fame Profile: Chris DeMarco A profile of Pepsi's Christopher DeMarco New Thoughts on Fresh Merchandising Frequently overlooked and often underused, the price label is perhaps the most critical part of the merchandising package in prompting shoppers to buy more than initially planned. Namco Fires Off Displays For Xbox, PlayStation Games Displays Simplify Art Brush Selection Sharpies Get $7 Million Marketing Push First Previous 664 665 666 667 668 Next Last
