Colgate's Total Integrated Marketing Flawless P-O-P planning and execution gives Colgate-Palmolive reason to smile Shelf Displays Promote Abatron Wood Restoration Products California Apple Commission Promotes Animated Seedman Character Whitehall-Robins Introduces Child Lip Balm Schultz Outlines Five Criteria for Measuring Return on Brand Value Tropicana Nutrition Center Debuts At Wal-Mart Rollerblade Intros 'Grinding' Shoe Skechers' Kids Line Seen and Sold with P-O-P Trek's P-O-P Banners Sacrifice Brand Imagery for Sales Info Acrylic Countertop Display Showcases Nicorette Inhalator P-O-P Options Overflow In Beverage Category With increased competition and impulse sales, marketers look for product visibility through new display options, new locations and new channels Category Management: More Than a Buzz Word? First Previous 633 634 635 636 637 Next Last