Retail as Collaborative Marketing Medium Marketers and producers should stop thinking like "print shops" and realize that P-O-P is becoming a primary communication medium. Wilton Display Keeps Clamps Accessible, Organized Suunto High-End Watches on Display A&W Root Beer Float Bridge Cross-Promotes Root Beer, Ice Cream Wood Displays Highlight Organic Odwalla Bars Sekonda Watch Display Simulates Moving Water Taco Bell of Central Florida Promotes Tie-ins with Vinyl Clings Equilon Enterprises Rolls Out Havoline Street Talker Getting Skecherized With products constantly being introduced, marketing executives at Skechers look to communicate the latest trends through P-O-P. Philadelphia Inquirer Targets Higher Newspaper Sales Hall of Fame Profile: Cathy L. Barclay A Profile of Cathy L. Barclay, Senior Manager Trade Marketing Materials Development & Logistics, Brown & Williamson Tobacco Corp. Wooden Cigarette Display Recalls Smoke Shop Era First Previous 622 623 624 625 626 Next Last
