'Check' Your Displays New service strives to help marketers optimize their effectiveness in-store Charity First Field Report footnotes to Hall of Famer Evan Anthony's Q&A By Word of Mouth Brand ambassadors, blogs and social media sites are changing the way brands connect with shoppers Insights into the Brand Loyalty of Hispanics Study finds that sampling, price promotions will entice this demographic to try new brands Black Box Wine Creates a Buzz Constellation Brands uses sampling and word of mouth to change perception of boxed wine Effie Names Shopper Marketing Award Winners Winning campaigns to be feted at April 17 Summit ‘Celebration’ Unilever Stages Events for Hispanic Market 'Disfruta' program promotes 15 brands through interactive events at West Coast chains Sleep Innovations Creates Sleep Destination Shopalong research leads to an interactive Sleep Solutions Center Purchase Influences in Club Stores Walgreens Visits Studio 35 First Previous 390 391 392 393 394 Next Last
