Sales & Marketing

Instead of selling movies, Netflix House will offer merchandise and curated in-store dining experiences and live events inspired by some of its most popular movies and shows, such as “Squid Game” and “Peaky Blinders.”

Recent retail news includes numbers from Costco's 2023 report and the addition of three international profiles: Asda, Boots UK and Tesco.

Marketers from around the world provide perspective on the path to purchase. Our report includes interviews with marketers from Brazil, Mexico, Panama, Spain, Switzerland and the U.K.

The sausage brand leveraged social, in-store and retail media to reach shoppers.

​​​​​​​Nielsen executives discuss their company’s role in the media landscape, including measurement.

Here’s some of what to expect at P2PI LIVE & Expo, Nov. 7-9 in St. Louis.

​​​​​​​Our proprietary research provides insights on in-store shopping habits and drivers, as well as the overall in-store experience.

A panel representing leaders in the P-O-P industry will discuss the integration of sustainability into designs, data-driven personalization and the role of emerging technologies.

This year's guide features 20 pages of curated editorial content and in-depth profiles from 9 leading companies.

P2PI chats with Uber and Criteo about the promise of retail media, fragmentation in the space and looking beyond short-term sales.