Company enables marketers to holistically measure the impact of promotions with media such as DOOH, sponsored search, and onsite and offsite display advertising.
Instacart is expanding its advertising capabilities with the acquisition of an AI-powered pricing and promotions platform for CPG brands and retailers, particularly within the grocery industry.
Coca-Cola Co. is running an exclusive sweepstakes at Albertsons Co.’s Jewel-Osco that awards one winner with 21 tickets to the Six Flags Great America theme park plus passes for reduced wait times and meals.
Momentum Commerce's “2022 Amazon Prime Day Brand Scoreboard,” details how brands cut prices, increased their advertising investment or largely sat tight before and during the event.
Kraft Heinz and Pilot Flying J will mark the micro-holiday on July 20 with a summer-themed promotion including in-store freebies and special appearances of Oscar Mayer's hot dog on wheels.
