Enfamil Feeds Walmart Shoppers the 'Perfect Formula' Native Deepens Target Ties with Hair Care Launch P2P Toolkit (January-February 2021) A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase Member Perspective: Shopper Marketing in an Age of Confluence We’re Going to Need a Better Boat Brown-Forman Gives ‘Cheers’ to Stay-at-Home Hosts Walmart Evolves Its Ad-Sales Business Walmart is rebranding its media arm as Walmart Connect and expanding its scope with the launch of a programmatic buying platform in partnership with technology company The Trade Desk. Optimizing Retail Media: Killing the Purchase Funnel Profile: Amy Lanzi, Executive Vice President, Commerce Lead, North America, Publicis Commerce/Publicis Groupe Amy Lanzi is a Women of Excellence finalist in the “Relationship Builder” category Profile: Jessica Fair, Director, Omnichannel Customer Marketing, J.M. Smucker Jessica Fair is a Women of Excellence finalist in the “Most Valuable Player” category Profile: Cara Pratt, Senior Vice President, Kroger Precision Marketing, 84.51° Cara Pratt is a Women of Excellence finalist in the “Idea Builder” category Profile: Brea Keating, Digital Transformation and Brand Communications Lead, Solo Cup/Dart Container Corp. Brea Keating is a Women of Excellence finalist in the “Idea Builder” category Profile: Rachel Bateast, Director, Strategic Planning, The Mars Agency Rachel Bateast is a Women of Excellence finalist in the “Idea Builder” category First Previous 93 94 95 96 97 Next Last