Supervalu Identifies Three Core Segments From the Web to the Store Shopper marketing principles do apply online; companies seek to understand the Web's place on the path to purchase New Packaging Spikes Sales for Strap-A-Handle IRI, comScore Measure Online Ad Impact Bobbi Brown Brings Digital to NYC Bloomingdale's Godiva Relies on Retail for Coffee Iams Promotes Inner Beauty Top Automotive Chains Target Hispanics Bed Bath & Beyond Expands Sign Program Course Correction: Does the Notion of Shopper Marketing Need a Reset? Brand marketers need to relearn their discipline to succeed at retail, according to RockTenn Merchandising Displays CMO Jon Kramer First Previous 265 266 267 268 269 Next Last
