Category Management Rides Along with Shopper Marketing Sara Lee's shopper marketing model incorporates an old-school practice Dreaming of a Digital Shopper Marketing Christmas Coca-Cola Tests Beverage Fountain That Provides Daily Data An Update on Mobile Retail Marketing Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Marie Callender's Hoping to 'Whrrl' Across Social Media An Update on Collaborative Shopper Marketing Cosmetics Come Out to Play Faced with blurred channels, younger shoppers and pricing pressures, brands mix technology and marketing tactics to spur growth Foursquare Ties App to Safeway Program Logitech 'Speaks' to the Shopper First Previous 254 255 256 257 258 Next Last
