Panasonic Revamps Packaging for Women's Shaving Line Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers About Face: Cosmetics P-O-P Report Men's cosmetics and other niche segments have become prime targets for cosmetics companies as they look to reevaluate how and where they market amidst lagging sales. HBA Show Debrief: P&G Leads with Retail Innovation Schick Quattro Cuts into Store Sets The Package is the Product Increasing the likelihood of new product success POPAI Announces OMA Award Winners Research: Labor Bureau Releases Consumer Expenditure Survey Cosmetics Branch Out As the line between mass and prestige cosmetics continues to blur, less saturated beauty markets are being targeted to build sales. Using Color Effectively on P-0-P Med Supply Displays Adopt Less 'Clinical' Look First Previous 45 46 47 48 49 Next Last