P-O-P Producer Sustainability Update 2007 AmeriStar Packaging Award Winners Redken Labs, BIC, Microsoft and LEGO packages leverage shape, structure, color and light Top Decorative P-O-P Materials of 2006 PDQ Design Reduces Waste Fold-out wing design minimizes components, allows PDQ to ship flat Designing Packaging for Distinct Retailers Trendwatch: Sustainable Packaging Material Matters: 'Need to Know' Basics A CPG brand or agency executive does not have to master a lot of technical data, but a basic grounding in reality can help keep expectations within reason. Wall Display Illuminates Asics' Message Packaging: Stock... Custom... or Both? Custom packaging can strengthen brand identity, but at a cost versus stock packaging. The solution? Combine the two. P-O-P Sustainability Report Environmental measures help reduce cost of materials, energy and solid waste disposal First Previous 8 9 10 11 12 Next Last