Category Report: Toy Merchandising With tighter retailer regs and jam-packed aisles, toy marketers hone their tactics at display packaging Coke 'Rewards' with Game Meijer Has Race Experience Bi-Lo/Bruno's to Test Coupon Kiosk Backlit Paper Lights Up Displays Standard printing process used to create backlit material White Hen Is on a Sandwich Trip Foot Locker is on a 'Mission' Pop-Tarts Gears Up Cheetos Plays Detective Ricola "Thanks a Million" Promotion A case study from the Promotion Marketing Association's 2006 Reggie Awards HP Enters In-Store Photo Kiosk Race BlackBerry Carrier-Specific New Product Launches A case study from the Promotion Marketing Association's 2006 Reggie Awards First Previous 375 376 377 378 379 Next Last
