Mass Merchant

Amazon, Walmart, The Home Depot, Criteo and others announced retail media-related advancements, collaborations and news during the month.

7-Eleven, Target, Sephora, Walmart and others unveiled store initiatives, updates and studies during the month.

A new report finds almost 70% of grocery shoppers feel the in-store experience has stagnated or worsened over the past two years.

The retailer is leveraging AI and GenAI tools and features that create more customized homepages, vet influencers, enhance search results, generate product reviews and more.

Grocery stores and Walmart are the top candy purchasing destinations for the spooky holiday, according to data from Breaktime Media.

Ahead of his Nov. 14 keynote at P2PI LIVE, the Media, Ads and Commerce analyst discusses the digitization of the store, what 2025 looks like and how brands and retailers are prioritizing in-store retail media.

The partnership provides MobileFuse’s brand and advertiser partners access to Criteo’s commerce audience segments, helping them connect with consumers based on shopping interests and preferences.

The retailer is offering lower prices than last year, reducing prices on more than 2,000 items across private label and national brands, including everyday essentials and holiday gifts.

The International Textile & Apparel brand was able to achieve a 4-to-1 return on ad spend ahead of the 2023 holiday season by enrolling in Walmart Fulfillment Services and working with Walmart Marketplace solution provider SellCord to optimize its Walmart.com presence.

Here is a sampling of how brands in the beverage alcohol (BevAlc) category have activated at retail over the past six months.