Exceptions to the Rule No matter how many formal directives and spec sheets a retailer might print, the reality is that a lot of in-store marketing policies remain inscrutable. Rating Retailers The Impact of Creative Elements on Display Sales Marketers rate product imagery as most effective creative element 2005 P-O-P Trends Report Brand marketers evaluate retailer performance, P-O-P budgets and technology P-O-P Design Competitions Announce Top Awards Frank Mayer's Thomasville, BMW displays earn first-place honors in two contests AOSafety Launches First Permanent Program Plastic Sheet Prices On The Rise Variety of factors at play; increases challenge P-O-P designers Virtual Store Checks Olympic Paint Appeals to Women Scotts Tags Along for Home Depot's GameDay First Previous 101 102 103 104 105 Next Last
