Frito-Lay Takes 'Tailgate' to Wal-Mart McNeil Offers a Remedy for Retailers Schick Takes Retailers to the Xtreme The Package is the Product Increasing the likelihood of new product success Grocers Sold on 'Sensible Solutions' Leading Category Captains Enhancing Category Price Image Without Lowering Prices: A Manufacturer's Role Leveraging the Store as an Effective Health & Wellness Marketing Platform Target Colors with General Mills Roman Meal Promotes 'Healthy Indulgence' First Previous 540 541 542 543 544 Next Last