Freeman Cosmetic Intros Salon-Quality Foot Treatment Kraft Adds Trays to Existing Kool-Aid Spinner Racks Supermarkets Challenge Marketers to Produce the Best, Work as a Team ATM Machines Expand Coupons to Packaged-Goods Marketers Planters Life-Savers Launches Major Cross-Trade Display Effort Consumer Behavior Study Measures Promotion Effectiveness Bottoms Up: Liquor P-O-P Report Top-down campaigns by alcohol marketers give way to regional efforts driven by field personnel and retailers P-O-P Research Unveiled at Marketplace '94 Miller Brands Score With Super Bowl P-O-P House of Tsang Introduces Take-Out Meals, Soups Supermarket Sales Data Reveals P-O-P Power Players Exclusive data from Information Resources identifies the most display-driven categories R.W. Frookies Rolls with Power Rangers Tie-in First Previous 476 477 478 479 480 Next Last