Heineken Blankets Field with Tennis Promo Dew Domination Clock Designed With Extreme Sports in Mind Learning Resources Rolls Out Pretend & Play Teaching Telephone Display Smirnoff P-O-P Program Sets the Holiday Mood Display theme encourages shoppers to purchase vodka for the party season American Greetings Adds to Election Pain With Bush/Gore Cards and Display As the Duel Draws to a Close... Big Ticket Merchandising Promoting expensive durable goods is a whole different merchandising ballgame. Marketers of big-ticket items offer tips for producing smarter, harder-working P-O-P. Empyrean Bioscience Releases Four-in-One Merchandiser A Benefit Congruency Framework of Sales Promotion Effectiveness Examing the effectiveness of monetary vs. non-monetary promotions Budweiser Football Promo Goes Local Anheuser-Busch spends $3 million on P-O-P for fall promotion Bat Display Matches Brand's Edginess First Previous 1281 1282 1283 1284 1285 Next Last
