Store Negligence: Kellie Stepherson v. Wal-Mart Stores Big Ideas' in P-O-P for Kids' Videos Don't Eat These Veggies! Mott's Inc. Launches "Dragon Tales" Promo Turning Global Packaging Chaos Into Brand-building Unity Wrigley Enters New Store Aisle New promotional program helps introduce Surpass Antacid Chewing Gum Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior A Humongous Pitch for the Kiddie Niche Humungous Entertainment's P-O-P materials simultaneously coax kids to reach for the software while their parents reach for their wallets. Displays Tout WD-40 Fan Site Spalding Inflates Sales with Hands-On Displays Hometown Ideology and Retailer Legitimation: The Institutional Semiotics of Wal-Mart Flyers An abstract from the Journal of Retailing, Volume 77, Issue 2 First Previous 1276 1277 1278 1279 1280 Next Last
