Brunswick Rolls Out P-O-P for Bowling Balls Lights, Camera... P-O-P!' While movie and music procedures may be closer to the spotlights and the glory, marketers rely on P-O-P procedures to add excitement where it really counts: at stores and ticket booths. Swisher Sweets Launches First-Ever Sweepstakes Footwear Finesse Store Negligence: Kellie Stepherson v. Wal-Mart Stores Displays Tout WD-40 Fan Site Spalding Inflates Sales with Hands-On Displays Hometown Ideology and Retailer Legitimation: The Institutional Semiotics of Wal-Mart Flyers An abstract from the Journal of Retailing, Volume 77, Issue 2 Displays Support Anheuser-Busch Energy Drink Launch Standees Promote Big Idea's "3-2-1 Penguins" First Previous 1275 1276 1277 1278 1279 Next Last