Using Color Effectively on P-0-P Kraft Cross-Promotes Beer, Snacks Hispanic Participation in Frequent-Shopper Programs Panel study finds participation lowest among less-acculturated shoppers Pennington Seed Customizes Sign for Lowe's 2002 Point of Decision Meatcase Intercept Study Revlon Builds 'Her Wall' Revlon is testing a cosmetics wall merchandiser designed to be easy to shop Promotional Program Shows Brushing Isn't Child's Play Extensive research and P-O-P back Gillette's Oral-B stages launch For the Love of the P-O-P Game In the competitive world of sporting goods merchandising, concept shops and multi-tiered promotional programs rule the playing field. Home Depot Hones Methods for Building Customer Knowledge Kornblum to Discuss Toys "R" Us Overhaul First Previous 202 203 204 205 206 Next Last