Taking a New View of Category Management Looking Beyond Sales Data to Find Merchandising Insight 2004 P-O-P Trends Report: Retailer Attitudes Toward Vendor-Supplied Displays A survey of retailer executive attitudes and practices Home Depot's Marketing Comes Full Circle A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot Whirlpool Tests Oversized, Branded Fabric Care Centers Pediatric Packaging: Just What Mom Ordered Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Panasonic Revamps Packaging for Women's Shaving Line Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Midwest Fastener Adds Dowel Products, P-O-P FTC Releases Slotting Allowance Report The Legend of P-O-P Consumer Purchase Observations Consumer attitudes about shopping in the supermarket, drug and mass channels First Previous 187 188 189 190 191 Next Last
