Exploiting the Installed Base Using Cross-Merchandising and Category Destination Programs Splenda Targets Calorie-Counting Bakers Low-Carb Goes High-Profile at Retail Safeway, Iams Have Treat for Pet Owners NRF Show Report: Dollar General Gets Sophisticated "Designer Packaging" Helps Redefine Household Cleaner Category Issues: Home Depot Merch Program Vexes Vendors Taking a New View of Category Management Looking Beyond Sales Data to Find Merchandising Insight 2004 P-O-P Trends Report: Retailer Attitudes Toward Vendor-Supplied Displays A survey of retailer executive attitudes and practices Home Depot's Marketing Comes Full Circle A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot First Previous 186 187 188 189 190 Next Last
