Thirst Quenchers The beverage market is growing in diversity and marketers are depending on P-O-P to help define categories, enhance brand images and establish credibility Wal-Mart "Store Ready Displays" Specifications Excerpts from Wal-Mart's Display Specs Guide Farmer Jack Has New Packaging Scheme P&G's Tide Floats Meijer's Boat Knowledge Is Served in Many Ways Retailer Attitudes Toward Account-Specific P-O-P Free-Standing No More Marketers have turned Sunday FSIs into brand-building 'events' that get retailers fully on board RJR Concedes Fixture War to PM Upscale Paint Display is Just 'Devine' Canandaigua Catches Summer Sales Wave Smart Merchandising from Red Wing Shoe Co. Bolla Displays Speak to Wines' Italian Heritage First Previous 160 161 162 163 164 Next Last