NielsenIQ, GfK to Merge Agreement to combine global market information services firms NielsenIQ and GfK is expected to close later this year or in early 2023. Walmart to Buy AR Optical Tech Company The acquisition of Memomi enables Walmart to continue to offer virtual optical try-on capabilities and contact-free digital measurements. Kroger Precision Marketing Partners with Omnicom to Reduce Media Waste The agreement will launch with KPM feeding its SKU-level store inventory data daily to Omnicom's open operating system. Author’s Corner: ‘Gen Z 360’ A Q&A with Hana Ben-Shabat, a Gen Z expert who is helping to figure out how retailers can connect with this unique generation. Walmart Bolsters Shopper Experience with New AR Tools Walmart has introduced AR features on its mobile app to enhance how shoppers view key product information in stores, and view furniture and decor in their own spaces. Member Perspective: Effectively Navigating Privacy Regulations Lowe’s Enters the Metaverse Albertsons Closes Loop Between Ad Spend, Sales Kroger Expands Number of EV Charging Stations The grocery giant has phased in hundreds of chargers from Blink, Electrify America, EVgo, Tesla and Volta in select markets, with more to come. Activation Gallery: In-Store Technologies 2.0 First Previous 76 77 78 79 80 Next Last
