Apps

UB Media will allow brands and service providers, such as Hulu, PayPal and DoorDash, to advertise relevant offers and messages at the post-purchase moment.

Ontario customers can order delivery from Sobeys, Farm Boy, Longo's and FreshCo banners, with a nationwide rollout to follow.

Kroger is running five sweepstakes as part of its ongoing “Points Plus Rewards” platform.

The partnership provides MobileFuse’s brand and advertiser partners access to Criteo’s commerce audience segments, helping them connect with consumers based on shopping interests and preferences.

In-store signage supports the August rollout of 7-Select Fusion Energy and 7-Select Rehydrate.

Mars Inc. is activating its National Football League sponsorship with an instant-win game running at Circle K.

Here is a sampling of how brands in the beverage alcohol (BevAlc) category have activated at retail over the past six months.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

The c-store retailer is partnering with Celsius, Dr Pepper and Bodyarmor for a sweepstakes that will award 75 winners a trip to New York to attend the Fanatics Fest 2025 gathering for sports fans.

We present a case study for this 2024 REGGIE Award winner: Dare to Be Truly You.