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Countertop Displays/Mats

  • Roche Accu-Chek Pyramid Display

    Retail Category: Drugstores/Health Stores
    Display Type: Counter: Temporary
    Client: Roche Diagnostics, Indianapolis
    Producer: Inland Consumer Packaging & Display, Indianapolis
    Size of Run: 14,500
    Comments: While the Accu-Chek blood sample meters are the dominant visual on these countertop displays, the goal was to ensure subsequent sales of the high-margin test strips used in the meters. Durable 200-lb. E-flute construction helped keep the display attractive during its intended two-month lifespan.
    Roche Accu-Chek Pyramid Display
  • D'Addario/Vandoren Reed Display

    Retail Category: Specialty Shops/Services
    Display Type: In-line, Gondola or On-shelf
    Client: J. D'Addario & Co., Farmingdale, N.Y.
    Producer: Catalano Design, Boston
    Comments: Designed to exhibit various sizes of Vandoren saxophone and clarinet reeds, this modular display system helps control inventory. Retailers can attach units together and use them on a counter or mount them on slatwall or pegboard. With no comparable display system available for reeds, J. D'Addario has an advantage over its competition, according to the entrant company.
    D'Addario/Vandoren Reed Display
  • Sony One Box DVD System

    Retail Category: Electronics/Entertainment
    Display Type: Counter: Permanent
    Client: Sony Corp., Park Ridge, N.J.
    Producer: Design Display Group Inc./Bagby & Co., Carlstadt, N.J.
    Size of Run: 3,000
    Comments: To promote the DVD Dream System as a surround sound system with all parts included in the package, this display simulates a package opening up with an actual working sample tucked inside.
    Sony One Box DVD System
  • ChapStick Ultra Bogo!

    Retail Category: Drugstores/Health Stores
    Display Type: Counter: Permanent
    Client: Wyeth Consumer Health, Madison, N.J.
    Producer: Riccarr Displays Inc., Pine Brook, N.J.
    Size of Run: 6,100
    Comments: The outer plastic shell of this display allowed for a large brand message, and the plastic structure inside allowed the product to gravity feed without any hang-ups.
    ChapStick Ultra Bogo!
  • Blue Heron EdgeBrite

    Retail Category: Eating/Drinking Establishments
    Display Type: Counter: Permanent
    Client: Bridgeport Brewing Co., Portland, Ore.
    Producer: Everbrite Inc., Greenfield, Wis.
    Size of Run: 200
    Comments: To promote the new packaging for Blue Heron Pale Ale, this counter unit combines screenprinted acrylic and Sintra material with LED illumination that creates a multi-dimensional look.
    Blue Heron EdgeBrite
  • Sony Ericsson Display

    Product: Wireless phones with interchangeable faceplates
    Number of displays: 600
    P-O-P company: Concept Designs Inc., Mountain View, Calif.
    Introduction: May 2002
    Duration: Semipermanent
    Construction: Steel, PETG, screenprinted styrene
    Display set-up: Retail staff
    Sony Ericsson has introduced three countertop displays to showcase its newTGO wireless phone and interchangeable faceplates.
    Sony Ericsson Display
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