Category Report: Book Merchandising Book marketers find more success placing displays in alternate channels rather than major chains like Barnes & Noble and Borders Category Report: Pet Merchandising Displays and packaging for pet products don the look and feel of upscale products designed for humans Category Report: Toy Merchandising With tighter retailer regs and jam-packed aisles, toy marketers hone their tactics at display packaging Wine & Liquor Report Mergers Accelerate, But Mom-and-Pops Find Their Niche Events Park With P-O-P Brands are running more store events, building relationships with customers and learning that everyone loves free stuff Thinking Outside the Juice Box Marketers of non-alcoholic beverages are investing in P-O-P that's cost-efficient, retailer-specific and effective at cross-merchandising Becoming Mainstream Natural, organic and healthy foods have exploded, but how do you merchandise the category? The Sporting Life Marketers adjust to the consolidation of sporting goods retailers and a push from mass merchants Personal Beauty: Cosmetics P-O-P Report Sweet Sales Don't Necessarily Mean Easy Access Aside from the traditional checkout aisle impulse assortment, the candy and gum category isn't getting the respect-- space -- it deserves in-store First Previous 44 45 46 47 48 Next Last
