We asked participants in the Path to Purchase IQ's annual Trends survey, "For any retailer media network you have worked with, rate its performance in the following areas ..."
Walgreens Advertising Group is launching self-serve programmatic and clean-room solutions to give brand advertisers more flexibility when running campaigns.
Our 26th annual survey finds an industry figuring out how to engage shoppers while still dealing with the persistent pandemic and plenty of other concerns.