Rite Aid tied in to Procter & Gamble’s April 29 brandSaver FSI event in its concurrent circular with multiple features promising wellness+ cardholders various savings.
Rite Aid tied in to Unilever’s March 18 FSI event with a feature in its concurrent circular offering loyalty cardholders who buy two SKUs of Dove Men+Care, Axe or Degree Men 50% off one of the SKUs and $2 in wellness+ BonusCash.
Rite Aid tied in to L’Oreal USA’s March 4 FSI event with a "Spring Beauty" feature in its concurrent circular offering ExtraCare loyalty cardholders wellness+ BonusCash.