The Intelligent Shelf RFID tags may boost P-O-P compliance, effectiveness and create a measurable medium Channel Report: Dollars Make Sense As the dollar store channel grows, so do the opportunities for brand marketers to work with retailers on effective merchandising programs--if they don't mind selling their product on the cheap. Marketing's 'Moment of Truth' 99 Cents Only Strategic Overview Merchandising and marketing highlights from 99 Cents Only's latest 10-K report (for year ended Dec. 31, 2002) CPG Coupon Trends, 2002 An overview of NCH Marketing Services' annual report Former Gillette Executive Indicted For Taking Kickbacks From Gillette Vendors Play Big: The Consumer Packaged Goods Imperative Excerpts from an IBM Business Consulting Services report on the state of the consumer packaged goods industry 'Neat' Sherwin-Williams P-O-P Touts Ease of Use Cosmetics Branch Out As the line between mass and prestige cosmetics continues to blur, less saturated beauty markets are being targeted to build sales. Hawaiian Punch Goes Urban First Previous 185 186 187 188 189 Next Last
