Trade Promotion Management 2019: New Tech for Old Tricks While the call for transformation is loud and clear, the process is still going slowly Deadbolt Secures Bold, Unconventional Branding Pernod Ricard launches a still wine with tattoo art depicted on packaging Chivas Regal Invites Men to Join the 'Brotherhood' Campaign uses SnapTags to drive membership, contest entries Fry's Takes Brands to the Ball Game AirShow Adds Wine & Spirits Allied Domecq Launches Stoli-Branded Digital Jukeboxes New technology permits customized messages to targeted demographics Fortune Brands Get in the Holiday 'Spirit' Unilever Shows Loyalty at Drugstore Chains Allied Domecq Unleashes 'Catwoman' Partnership, Displays The Squeeze is On Retailers are pushing marketers of beer, wine and liquor into tight retail spaces, forcing marketers to stir up innovative P-O-P and packaging to grab consumers. First Previous 1 2 3 4 5 Next Last
