Mars United Commerce

We are proud to present profiles of the winners in this fourth annual awards program. This talented group of rising leaders, nominated by their peers and selected by our editors, is redefining the future of commerce marketing. Learn more about these impressive individuals here.

Read about Innovator winners Erin Anderson, Jenny Baker, Rachel Botia Goldfield, Julia Boyd, Vana Ghazarian, Dana Machac, Meera Patel, Sneha Popley, Jill Rourke and Michelle Urwin.

Read about Mentorship winners Stefanie Beach, Lisa Blizzard, Colleen Borne, Raina Nelson and Victoria Van Dusen.

Leaders from top companies weigh in on retail media’s evolution, ongoing priorities for both retailers and CPG brands, and what’s holding the industry back.

Dive deeper into P2PI's Retail Media Planning & Analysis Playbook with this on-demand webinar featuring experts from the Retail Media Guild.

Brands and retailers are embracing game mechanics in physical retail to create immersive experiences and generate consumer insights.

The collaboration provides a full-service solution uniting strategy and data insights, content, media and operations under one platform.

Our new industry resource, created in collaboration with the Retail Media Guild share group, unpacks approaches to holistic campaign planning and analysis.

Learn how brands and retailers are breaking down internal silos, redefining objectives, embracing a holistic approach to budgeting and measurement, fine-tuning creative, and preparing for advancements such as AI.

Here's how a Schwarzkopf traveling salon visited Walmart stores and other sites to build brand awareness and exceed multiple KPIs.