The discounter partnered with Dunnhumby to enhance its category management and merchandising processes as part of its efforts to improve the in-store experience.
Dollar Tree has acquired 170 leases from 99 Cents Only Stores across Arizona, California, Nevada and Texas amid Family Dollar store closures and renovations.
The new mobile interface and navigation system, which will roll out in October, is the first phase of an enterprise-wide digital transformation for Family Dollar and Dollar Tree.
A collaboration with the Consumer Healthcare Products Association builds shopper self-care product knowledge through QR codes on wayfinding strips and custom landing pages.
