Infographic: Spring Cleaning Shopper Trends About 60% of shoppers spend $20 or less on cleaning supplies per month, according to Breaktime Media. Breaktime Media Names Sarah Gillmer as Senior Sales Director The former Shopkick and Field Agent exec will work with Walmart suppliers. Retailtainment Revolution: Things to Consider When Executing Experiential Marketing Here are some seamless and impactful strategies for in-store event marketing. Q&A: Caitlin Garrett of Breaktime Media Here's a snapshot of an industry leader from the P2PI member community. Valentine's Day Shopping Trends Walmart, grocery stores and Amazon are among the top shopping destinations for the Feb. 14 holiday, according to data from Breaktime Media. Henkel Shines in Walmart 'Takeover' The company’s Schwarzkopf brand enlists partners for a full omnichannel campaign. Infographic: Holiday Meal and Gift Shopping Trends More than half of shoppers prefer to gift practical and useful items during the holiday season, according to data from Breaktime Media. Breaktime Media Debuts Loyalty and Rewards Platform The solution is designed to help CPG brands create an always-on, interactive destination to engage and reward shoppers. General Mills, Breaktime Media to Talk Gamification in Shopping at P2PI LIVE Leaders from the two companies will explore important tactics and strategies, and share success stories from brands at the November event outside of Chicago. 1