Nestle Waters ran a spring-themed, sponsored display ad on the Amazon.com homepage positioning Acqua Panna as "Water Worth Saving" and linking to an Amazon Fresh shop.
From ghost kitchens to AI-powered micro-fulfillment centers to new tactics for e-commerce, retailers and brands are finding ways to meets the needs of tomorrow’s grocery shopper
Ryan Britton, Criteo's VP of retail media, recently discussed the company’s position in the market, the rise of retail media, its future and current trends.
