Amazon.com, Inc.

Here is a sampling of how some brands and retailers reached consumers this year ahead of and during these annual sales events.

Love Wellness, a DTC women’s wellness company focused on personal care, staged experiential events and leaned on in-store and digital activity to celebrate its launch at Walmart in the summer.

Recent retail news includes Instacart offering speedy delivery on sports accessories and apparel, and Home Depot aiming to get a greater share of the pro market with its latest acquisition.

Amazon Web Services has named the recipients of its annual awards recognizing members of its AWS Partner Network. These companies from around the world play key roles in helping customers drive innovation and build solutions on AWS.

The Path to Purchase Institute fielded a study of more than 1,200 U.K. shoppers to understand how retail media touches and is received by shoppers along the path to purchase.

Recent retail news includes retailers rolling out deals ahead of Thanksgiving and Black Friday.

New in-app shopping experiences for Prime members on Instagram, Facebook and Snapchat allows them to purchase products directly on the platforms.

Kroger's retail media arm now allows advertisers to activate its purchase-based audiences directly in their existing DSP seats through an exclusive partnership with The Trade Desk.

Recent retail news includes U.K. retailers unveiling their holiday promotions, and Amazon Prime members' ability to subscribe to a new health benefit.