Pepsi Shows Force with 'Star Wars' Blitz Packaging Insights: Potential Benefits of 'Special Effects' Embossing, holograms, metallized paper, lenticular lenses, pearlescent pigments and iridescent film Wawa, Pepsi Send Shoppers to Shore Mission Foods Brings Disneyland to Stores ShopRite Books Nestle, Scholastic for Sweeps Bic Signs Up Hefty for Co-Marketing Effort Office Depot, OfficeMax Join Sharpie's NASCAR Crew Whirlpool Washes with P&G's Tide The Home Depot Lets MasterCard Take Charge P-O-P Goes Multicultural Explosive growth of Hispanics leads wave of bilingual and ethnic displays Hall of Fame Profile: Michael Gottsegen A Q&A with Michael Gottsegen, NBC Universal Shoe Companies Run Hard to Get Feet in Doors Fierce competition, smallish stores, desire for semipermanence create P-O-P stampede First Previous 476 477 478 479 480 Next Last