In-Store Media

The oil giant and convenience store operator has acquired a network of EV charging stations that double as a media network.

PRN executives share their thoughts on the state of in-store media, the opportunities and challenges available, and best practices for activating without getting "Minority Report" creepy.

Sponsorcart technology allows CitrusAd brand and retail partners to launch video ad formats tied to corresponding SKUs for add-to-cart functionality on RMNs.

Hairitage, an inclusive haircare brand from YouTube influencer Mindy McKnight that launched exclusively at Walmart in 2020, rolled out a new anti-dandruff line on February.

The Body Shop expanded its refillable product offerings beyond hair care and soaps with the launch of a lipstick collection, and is rolling out more refill stations in the U.S. and Canada.

Paul Brenner, SVP of Retail Media and Partnerships at Vibenomics, discusses how Mood Media and Vibenomics have come together to lead in-store innovation.

Clean personal care brand Raw Sugar launched at 4,000 Walmart stores in February as it continues an aggressive retail expansion.

The companies' combined assets will eventually create a turnkey solution for advertisers designed to simplify the ad-buying experience.

We recently caught up with Ben Flaccus, managing director, retail & CPG commerce, Undertone, to discuss the evolution of circulars and how many retailers still haven’t made the full transition to digital circulars.