LaSalle Bank Ethnic Neighborhood Promotion A case study from the Promotion Marketing Association's 2007 Reggie Awards New Release Runs Cross-Chain Promo Hershey Plays Matchmaker DiGiorno Hangs Around College Basketball Lay's Plays Wish-Granter Jewel, Vitaminwater Tour with Clarkson Lowe's Helps Valspar Add a Fresh Coat Wal-Mart Gives Net Jet a Strong Soft Launch Sony Ericsson Debuts "Listening Chair" Microsoft Unifies P-O-P Look with Vista Launch A million P-O-P elements shipped to 20,000 U.S. retail locations Rubber Meets the EasyTech Road Postal Service Kisses Up to Hershey's First Previous 407 408 409 410 411 Next Last